Google Tech Talk 26th October 2010 by Gabe Zichermann presented. ABSTRACT Gamification is fundamentally rewrite the rules of engagement for product design and marketing. Four Square in Farmville and Nike for the Navy game mechanics, such as points, badges, levels, challenges, opportunities and the most points in growing numbers are used. But what does this mean for marketing "traditional" and UI / UX, and as they say in your commitment to this development strategy? Also, how do you measureThe success, and why every company is a commitment CEO in the coming years? Learn more about this in-depth discussion with experts Gamification, Gabe Zichermann - author of "Game-Based Marketing" and the blog Gamification.co, and chairman of the summit Gamification. WITH ZICHERMANN is a very popular author and public speaker and serial entrepreneur. His latest book, Game-Based Marketing (Wiley, 4 / 2010) won critical acclaim and industry for its detailed look at innovativethe mixture of power games with the brand strategy. His forthcoming book on the mechanics of the game is a look at the detailed technical architecture and implementation. Gift is also the chairman of the workshop and Gamification peaks, upcoming events, which bring together the leading minds in science and commitment Gamification - gsummit.com. A resident of New York is a gift from StartOut.org member board, an adviser to a number of departures and President of the NYC Chapter of the Institute founders.
Tags: google tech talk, computer games, games, gaming
My Links : Generator Buying Guide perkins diesel generator standby generators residential
No comments:
Post a Comment